contextics 

With years of experience in search advertising research, we can help build your company’s visibility, value and efficiency through the application of software technology and research methods in the field of search engines and machine learning. We primarily provide consultation, analysis and solutions for any part of your business that involves the automated processing of text documents. Think of us as an applied R&D lab for your company’s use of the internet.

Our services include:

Content Monetization: Our background in search and content monetization techniques are ideal for adding monetary value to website that has end-user content whether it be a vertical search engine, a social network, plain old text articles or some amazing new service no-one has thought of before. We specialize in inferring information about what your consumers are interested in, and thus what to advertise to them.

External Search: Enable customers to find what they want, when they arrive at your website. This can vary from us creating a simple Google site search for you, to installing, configuring and maintaining an open source or commercial site search engine.

Internal Search: Helping employees find information within your company. Out-of-the-box solutions do not always result in a useful experience, and require careful planning and tuning and identification of useful features in your documents.

Text Mining: Beyond the traditional search problem areas, we are uniquely suited to help companies with innovative solutions to processing textual and web structural information. For example : you have an idea that you can automate finding other web pages related to your business - perhaps to identify potential competitors and potential partners. We would work with you to establish if the idea is feasible, and if it is, how to implement and optimize it.

Search Engine Optimization: We are willing to help you improve your SEO campaigns or technology, but the day-to-day management of a search advertising campaign is best left to one of the many professional SEO companies out there. If you are an SEO company, we are more than happy to offer help in creating technology to help figure what customers should bid on.

… And Beyond: We are more than happy to act as advisors over related purchases, partnerships, and even potential acquisitions or startup evaluation.